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Bear Web Design Blog

Bear Web Design Blog features news, tips and article features related to all aspects of Website Design, Web Development, Digital Management, Social Media Marketing & Digital Marketing including SEO. We include expert commentary by the Bear Web Design Design and Development Team who have produced over 500 custom websites since our inception in 2000.

Innovative Website Design for Food Business Built Around User Experience

Food businesses need websites that do more than look good—they need websites that guide customers, highlight offerings, and drive action. Effective website design for food businesses plays a critical role in how visitors experience a brand online, from finding menus and pricing to requesting catering or contacting the restaurant. At Bear Web Design, we specialize […]

How Website Design for Nonprofit Organizations Elevates Impact: A Look at the New Friends of Cedars Website

At Bear Web Design, we take pride in helping mission-driven organizations build a digital presence that supports their goals and engages their communities. Our work in website design for nonprofit organizations focuses on visibility, clarity, and meaningful user engagement. One recent example is our project for Friends of Cedars of Lebanon, which demonstrates how strategic […]

How AI Is Changing Search and Why Your Website Needs to Keep Up

People still use Google, but AI-powered search tools like ChatGPT, Gemini, and other large language models (LLMs) now play a significant role in how users discover information online. More people are turning to conversational AI for quick, direct answers rather than browsing traditional search results. Because of this shift, your website must be optimized for both Google SEO and […]

2026: The Year Digital Marketing Becomes Your Most Valuable Business Strategy

Marketing is no longer a department you visit when something needs polishing. In 2026, marketing becomes the plush, well-crafted leather sofa in the center of your business—a place where your brand’s identity, customer trust, and long-term growth settle in and get comfortable. And today, that sofa is unmistakably digital. Small and mid-sized businesses win when […]

How to Stop Random Acts of Marketing: Build Strategy Not Chaos

Dear Business Owner, There’s a phrase that quietly drains marketing budgets, stalls growth, and leaves even great teams spinning their wheels. You’ve likely heard it, or maybe even said it in a moment of frustration:“This isn’t working, so let’s just try this.” It sounds harmless, even proactive. But that’s not strategy — that’s reaction. And […]

Small Business Digital Advertising: Why Every Business Needs Digital Ads to Grow

Digital advertising is one of the most effective ways small to mid-size businesses can grow in today’s competitive market. With advanced targeting options and measurable results, digital ads give businesses the tools they need to reach the right customers at the right time.

How the Lebanon Wilson Chamber Website Doubled Traffic Through Smart Content Management & SEO

When the Lebanon Wilson County Chamber of Commerce teamed up with Bear Web Design, their goal was clear: amplify their digital presence and deliver more value. The result? A sleek, mobile-friendly Chamber website built for speed, SEO, and usability. But the real story here isn’t just the website—it’s the exceptional content management by the Chamber […]

How Blogging Helps Your Business Grow Online

Blogging helps your business grow by increasing online visibility and attracting new customers. Each blog is a fresh opportunity to be discovered. Consistent, strategic content keeps your brand top of mind and builds lasting customer trust.

3 Signs Your WordPress Site Needs Help (And What to Do About It)

Is your WordPress site quietly falling behind without you even realizing it? Many business owners assume their website is “fine” until something breaks or traffic starts to drop off. Slow load times, outdated content, and broken features can seriously affect user experience, SEO performance, and your bottom line. If you’ve noticed any of these warning […]

Why WordPress Website Management and Hosting Matters for Your Business

If you have a WordPress website, it needs regular updates, reliable hosting, and expert care. That’s where Bear Web Design comes in. Our WordPress Website Management and Hosting services help clients manage their content, protect their sites, and keep everything running smoothly.

Building a Fresh Digital Presence for Lain’s Tree Service

At Bear Web Design, we strive to create websites that reflect the professionalism and dedication of the businesses they represent. Our recent project for Lain’s Tree Service exemplifies this approach, as we migrated their website from Joomla to WordPress, building a fresh digital presence that is modern and user-friendly. The redesign features new content, fresh visuals, and improved navigation […]

Launching a Modern Website for Olivia Wann Law Office

At Bear Web Design, we aim to build websites that are as professional as the businesses they represent. Our recent project for the Olivia Wann Law Office showcases a thoughtful design approach tailored to legal services. By launching a modern website with custom features, sleek design, and smart navigation, we created a more innovative digital presence that informs, builds […]

Drive More Sales by Connecting WooCommerce to Google Shopping

Meeting customers where they search online is essential. Connecting your WooCommerce store to a Google Shopping Feed is one of the most innovative ways to boost your visibility and drive more sales.

A Smarter Digital Presence for ScaleSmart Advisory

At Bear Web Design, we create bold, modern brands built for growth. For ScaleSmart Advisory, we delivered full-scope creative services. From custom logo design to responsive web development, we built a smarter digital presence that inspires trust and drives results. Our branding strategy highlights clarity, credibility, and expert positioning in a competitive market.

WooCommerce 201: Smarter Tools, Smoother Sales

If you’ve already launched your WooCommerce store, congratulations! That’s a significant step. But if you’re wondering what comes next or how to make your store work harder for your business, Bear Web Design has just the thing: WooCommerce 201 is designed for current users who are ready to level up with Smarter WooCommerce Tools. This […]

Creating Impact Through Responsive Restaurant Website Design

At Bear Web Design, we build websites that blend modern design with usability. One of our newest projects—Rooh Nashville’s website—showcases our expertise in responsive restaurant website design, creating digital experiences to drive engagement and enhance accessibility. With responsive design, clean layouts, and intuitive navigation, we built a site reflective of Rooh’s unique dining atmosphere inside the Holiday Inn […]

Want Real Growth? Strategic Marketing Makes It Happen

Marketing isn’t optional if you’re a small or mid-sized brand—it’s your growth engine. Strategy matters. So does consistency. Innovative brands combine organic content with paid digital ads to build visibility, attract customers, and boost ROI over time. Want real growth? Incorporate this punch list into your strategic marketing to help you work smarter—not harder.

Creating Seamless Digital Experiences: How Bear Web Design Built a Modern Website for the Emmaline Foundation

At Bear Web Design, we craft websites with modern design and usability, ensuring every site is visually appealing and highly functional. Our latest project, the Emmaline Foundation website, highlights our ability to create seamless digital experiences that engage visitors and enhance accessibility. Combining intuitive navigation, clean aesthetics, and responsive design, we delivered a platform that reflects the foundation’s […]

Level Up Your Digital Skills with Bear Web Design’s Content Management Training

Bear Web Design is excited to offer Spring 2025 content management training to help businesses enhance their websites and digital marketing strategies. Content Management: Beyond the Basics is a hands-on course designed for those using WordPress, Yootheme Builder, and the Gutenberg Editor. Moreover, this training will help you manage your website effectively and maximize its […]

Boost Your Business With Effective Web Content Management

Your website is your business’s digital storefront. Keeping web content updated, relevant, and engaging is essential for attracting and retaining customers. Poorly managed content can lead to missed opportunities, lower search rankings, and reduced credibility. Here’s why effective web content management matters and how to do it right.

Blogs: A Secret Ingredient to a Successful Website Redesign

When redesigning your website, it’s easy to focus on visuals, navigation, and functionality while overlooking the power of your blog. However, blogs can be a secret ingredient to website success, often serving as one of the most impactful elements in a successful website redesign. A well-maintained blog attracts organic traffic, builds brand authority, and engages […]

Ten Ways to Market Your Brand

Whether launching a new start-up or refreshing an existing brand, innovative marketing strategies are key to standing out. The fast-paced digital landscape requires adaptability and creativity to connect with audiences effectively. These ten marketing tips will help you market your brand, foster customer loyalty, and stay ahead of the competition in 2025.

Combining Digital Marketing and Website Management: A Winning Formula with Bear Web Design

For over 24 years, Bear Web Design has been a trusted partner in website management, offering a comprehensive suite of services, starting with website design and development and continuing with ongoing updates, rebranding efforts, and integrating new products and services. Our approach to managing and hosting websites ensures long-term success for our clients, positioning us […]

Bear Web Design Becomes an Official Automattic “WordPress” Agency

***For Immediate Release*** from Nashville, TN. Bear Web Design, a digital marketing agency based in Nashville, TN, recently achieved a significant milestone by becoming an official Automattic “WordPress” Agency. Founder Peter Beare attended WordCamp Europe in Turin, Italy, in June 2024. In Turin, he met with representatives from Automattic, resulting in Bear Web Design’s new […]

Case Study: How To Gain More Customers

Background In 2023, a small business in a busy suburban neighborhood struggled to gain more customers despite offering top-notch products. While loyal patrons kept the storefront afloat, word-of-mouth wasn’t enough to drive the necessary growth. Realizing the need for a more robust marketing strategy, the owner, Lisa, turned to social media to gain more customers.

How to Reach the Right Audiences and Boost Product Sales with WooCommerce

To grow your business, you need more than just great products—you need to reach the right audiences and effectively promote what you sell. WooCommerce offers powerful tools to help you expand your reach, connect with customers, and increase sales through multichannel e-commerce. Learn how to boost product sales and drive growth with Bear Web Design.

Boost Website Ranking With AI-Powered SEO

In today’s digital world, a solid online presence is essential for brands to attract and engage customers. A robust Search Engine Optimization (SEO) strategy is vital to improving your website’s visibility and search engine ranking. Integrating AI with SEO can significantly enhance your brand’s online performance, boost website rankings, increase traffic, and better customer engagement.

How To Create High-Quality Content

Competition can be intense; therefore, creating high-quality content for your brand is an important strategy for attracting and retaining customers. It can also demonstrate authority in your industry and boost your online presence. Here are tips on how to create high-quality content that resonates with your audience and drives results.

Partnering With Social Media Influencers: How It Can Help Grow Your Business

In today’s ever-changing digital world, social media influencers have become a powerful force in marketing. With their large, engaged audiences, influencers can help businesses of all sizes increase brand awareness, reach new customers, and boost sales. Here’s how partnering with social media influencers can help grow your business.

A Guide to Adapting Your 2024 Marketing Strategies

Are you preparing for your midyear marketing review? As your brand navigates the ever-changing digital landscape, it’s essential to adapt marketing strategies to stay ahead of the competition and meet consumers’ changing preferences. Using every available resource to share, promote, and build brand awareness requires prudent thought and planning. Here is a guide to evaluating […]

Navigating a Dual Role: Challenges of Being an Owner | Employee Running Your Brand’s Social Media

In today’s ever-changing digital world social media has become an indispensable tool for businesses to connect with their audience, build brand awareness, and drive sales. However, managing your brand’s social media accounts while navigating a dual role can be daunting. Balancing the responsibilities of a dual role with the demands of social media management presents […]

Maximizing Your Digital Impact with Bear Web Design’s Account Management Services

As a valued customer of the Bear Web Design family, your continuous growth and success online are our top priorities. We’re excited to share the latest enhancements and additions to our Account Management, Hosting, and Support Services. These services are designed to elevate your digital presence and ensure your website remains a dynamic, secure, and […]

Is Your Website Due for a Refresh? Here’s How to Tell

We understand that your website is more than just a digital presence; it’s a reflection of your brand, values, and offerings to the world. Over time, even the most well-crafted websites can benefit from a bit of polish and modernization. Is Your Website Due for a Refresh? As your trusted web design partner, we’re here […]

How To Build a Social Media Strategy

Consumers become more loyal through social media and spend 20-40% more with companies they can engage with on social media platforms, reports Bain & Company. This and other statistics lead experts to explain how establishing an intentional and consistent Social Media Strategy is one of the most necessary, versatile, and cost-effective ways to stay relevant […]

Paying Your Bear Web Design Bill Online

In 2024 Bear Web Design will transition all client to paying their Bear Web Design bill online. Most clients already pay online thru our QuickBooks System (Intuit Payment Network). We are asking for all clients to pay online within the next 12 months (deadline – December 1st, 2024). As a technology company it is just […]

Experts in Ninja Forms

At Bear Web Design, we specialize in harnessing the potential of Ninja Forms to transform your website. As experts in Ninja Forms, our experienced team knows Ninja Forms inside out. We’ll leverage its capabilities to create forms that align perfectly with your business goals.

What Are Your Marketing Goals for 2024?

With so many marketing tools available, how do you choose the best ones for you? There is still time to take our free Marketing Plan Survey and receive a customized reply. Make your plan to stay relevant in 2024, click the link, and start the survey!

Bear Web Labs: Mastering More Than Content Management

Bear Web Labs is your hub for comprehensive web training tailored to help you. We aim to equip entrepreneurs and businesses with the skills to master content management, social media, and SEO strategies. We use the industry-leading platform – WordPress. Under the guidance of our dedicated professionals, including Jennifer Folsom, an accomplished Web Designer/Developer, and […]

Client Spotlight: Rudy Studios Launches New, Modern Website With Virtual Tours.

The Collaboration of Rudy Studios and Bear Web Design When Rudy Studios needed a new website and logo, they chose Nashville’s Bear Web Design. Rudy Studios offers diverse studio apartments, fully furnished spaces, or an unfurnished, blank canvas. Bear Web Design took the studio’s apartment offerings and created a modern, clean website with virtual tours. […]

How to Grow Your Business With Social Media Marketing: Planning for 2024.

With nearly 59% of the world interfacing on social media for 2.5 hours daily, it is no wonder it has become a marketing phenomenon. And the key to maximizing this phenomenon is understanding it is a player’s game. What does this mean? First, you must constantly be in the game to grow your business with […]

Unlocking the Potential: Reasons to Redesign Your Website

Your website is more than just static marketing; it’s a dynamic tool that can propel your business forward, or hold it back. If you’re considering a website redesign, here are signs that your current site may be due for a makeover. Outdated Design and Functionality Digital trends and expectations seem to evolve overnight. If your […]

Client Spotlight: Imagine Hospitality

Our Collaboration Client Spotlight: Imagine Hospitality Management, Inc. is dedicated to transforming hotel investments into thriving and profitable assets. When seeking the technical and digital marketing expertise of Bear Web Design, this collaboration became a transformation of a different nature. Bear Web Design migrated its existing website to Bear Hosting. Followed by a refresh of […]

Client Spotlight: The Inspiration of Sherry’s Run

| Bear Web Design Marketing |
In the heart of Tennessee, the inspiration of Sherry’s Run has impacted thousands since its 2004 start. This annual event known as Sherry’s Run brings together individuals from all walks of life. The run’s purpose is to spread cancer awareness and provide support and assistance for those battling the disease. This inspiring event illuminates the […]

Client Spotlight: Star Distributing remains on the cutting edge of technology.

Star Distributing specializes in Distributing coin, card, and on-premise laundry equipment. Headquartered in Nashville, TN, they are a full-service distributor. Specifically, it offers various sales, service, installation, and parts for commercial laundry equipment. Their mission is to supply equipment to laundromats and help laundromat owners make sound investments in their businesses. Additionally, they offer free […]

Client Spotlight: DOT Physical USA implements an interactive website, making driver safety exams more convenient.

Client Spotlight: DOT Physical USA provides DOT Physical Exams through its extensive network, with offices in cities nationwide. These exams are critical for commercial motor vehicle drivers, as they emphasize the primary safety component: The Driver. Each time a driver initiates their journey, the responsibility for personal safety and the safety of others is paramount. […]

Client Spotlight: First Freedom Bank Puts Customers First With Both Service & Technology

First Freedom Bank puts customers first with both the services and technology they offer. They have been serving Middle TN & Upper Cumberland since 2006. Bear Web Design is proud to work with this – true community bank – for many years.

Client Spotlight: New Website Launch by Hearing Health Center

Client Spotlight: Hearing Health Center’s new website launch happened this week! When a new web design was in order, HHC turned to Bear Web Design. We are proud to partner with a company enhancing hearing in Wilson County and Middle TN since 1982!

Client Spotlight: Kane Law’s Continued Success with New Website Featuring Key Practice Areas with Bear Web Design

Client Spotlight: introducing… Kane & Crowell Attorneys at Law. It has been a pleasure working with these innovators over the past 12 years and witnessing their continued growth and success. Our latest collaboration resulted in a new website featuring key practice areas, designed to help clients easily navigate Kane & Crowell’s Family and Elder Law services.

Client Spotlight: Lebanon Wilson Chamber Showcases New Website with Bear Web Design

Client Spotlight: On this Happy Friday we highlight our projects with Lebanon/Wilson County Chamber of Commerce. Their mission of fostering an environment in which a unified Wilson County can realize a prosperous future makes us proud to work with them.

How Timeout PCB Stays Relevant with Bear Web Design

Client Spotlight: We love helping clients stay relevant in today’s digital world. Today we are proud to highlight our projects with TimeoutPCB! These owners have created the Ultimate Beach Vacation with their three luxury, beachfront vacation rentals in Panama City Beach, Florida.

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