Skip to main content

Author: Sabrina Jewell

With twenty years of experience, Sabrina Jewell has joined Bear Web Design as a Marketing and Performance Specialist. For a decade she coached organizations in marketing and performance strategy nationally. Laughingly, Sabrina explains she was assuredly invited to these nationwide events not for her fun, practical, collaborative approach but that people got a kick out of hearing her Eastern NC / KY dialect firsthand. Additionally, Sabrina has written marketing and technical materials that have been distributed worldwide.

Marketing isn’t optional if you’re a small or mid-sized brand—it’s your growth engine. Strategy matters. So does consistency. Innovative brands combine organic content with paid digital ads to build visibility, attract customers, and boost ROI over time. Want real growth? Incorporate this punch list into your strategic marketing to help you work smarter—not harder.

Continue reading

Bear Web Design is excited to offer Spring 2025 content management training to help businesses enhance their websites and digital marketing strategies. Content Management: Beyond the Basics is a hands-on course designed for those using WordPress, Yootheme Builder, and the Gutenberg Editor. Moreover, this training will help you manage your website effectively and maximize its potential.

Continue reading

Your website is your business’s digital storefront. Keeping web content updated, relevant, and engaging is essential for attracting and retaining customers. Poorly managed content can lead to missed opportunities, lower search rankings, and reduced credibility. Here’s why effective web content management matters and how to do it right.

Continue reading

Ten Ways to Market Your Brand

Whether launching a new start-up or refreshing an existing brand, innovative marketing strategies are key to standing out. The fast-paced digital landscape requires adaptability and creativity to connect with audiences effectively. These ten marketing tips will help you market your brand, foster customer loyalty, and stay ahead of the competition in 2025.

Continue reading

***For Immediate Release***

from Nashville, TN. Bear Web Design, a digital marketing agency based in Nashville, TN, recently achieved a significant milestone by becoming an official Automattic “WordPress” Agency. Founder Peter Beare attended WordCamp Europe in Turin, Italy, in June 2024. In Turin, he met with representatives from Automattic, resulting in Bear Web Design’s new status. This partnership is a natural fit, given the company’s specialization in custom WordPress design and development, including implementing WooCommerce online stores.

Continue reading

Case Study: How To Gain More Customers

Background

In 2023, a small business in a busy suburban neighborhood struggled to gain more customers despite offering top-notch products. While loyal patrons kept the storefront afloat, word-of-mouth wasn’t enough to drive the necessary growth. Realizing the need for a more robust marketing strategy, the owner, Lisa, turned to social media to gain more customers.

Continue reading

In today’s digital world, a solid online presence is essential for brands to attract and engage customers. A robust Search Engine Optimization (SEO) strategy is vital to improving your website’s visibility and search engine ranking. Integrating AI with SEO can significantly enhance your brand’s online performance, boost website rankings, increase traffic, and better customer engagement.

Continue reading

How To Create High-Quality Content

Competition can be intense; therefore, creating high-quality content for your brand is an important strategy for attracting and retaining customers. It can also demonstrate authority in your industry and boost your online presence. Here are tips on how to create high-quality content that resonates with your audience and drives results.

Continue reading

Are you preparing for your midyear marketing review? As your brand navigates the ever-changing digital landscape, it’s essential to adapt marketing strategies to stay ahead of the competition and meet consumers’ changing preferences. Using every available resource to share, promote, and build brand awareness requires prudent thought and planning. Here is a guide to evaluating your mid-year marketing performance and adapting your 2024 marketing strategies.

Continue reading