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Tag: Social media Marketing

Case Study: How To Gain More Customers

Background

In 2023, a small business in a busy suburban neighborhood struggled to gain more customers despite offering top-notch products. While loyal patrons kept the storefront afloat, word-of-mouth wasn’t enough to drive the necessary growth. Realizing the need for a more robust marketing strategy, the owner, Lisa, turned to social media to gain more customers.

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Navigating a Dual Role: Challenges of Being an Owner | Employee Running Your Brand’s Social Media

In today’s ever-changing digital world social media has become an indispensable tool for businesses to connect with their audience, build brand awareness, and drive sales. However, managing your brand’s social media accounts while navigating a dual role can be daunting. Balancing the responsibilities of a dual role with the demands of social media management presents a unique set of challenges. It requires specific characteristics, including astute time management, careful navigation, and strategic planning.

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How to Grow Your Business With Social Media Marketing: Planning for 2024.

With nearly 59% of the world interfacing on social media for 2.5 hours daily, it is no wonder it has become a marketing phenomenon. And the key to maximizing this phenomenon is understanding it is a player’s game. What does this mean? First, you must constantly be in the game to grow your business with social media marketing. As well as keep the correct elements in motion consistently. Where should you start? You can have a thriving social media presence by focusing on the right platforms, managing the administrative components, launching target ads, and creating trustworthy, consistent content. All of these are essential elements in growing your business. Here are things to consider when building your social media marketing strategy and creating your 2024 marketing plan.

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