What is Google Places?
Google Places, found at google.com/places, allows business owners to edit the content of their existing listing, or to add a brand new listing to Google's local database. By ensuring that basic information is up-to-date and providing additional details, like photos, hours, and coupons, business owners can stand out on the map to attract more customers.
What is a Place Page?
Place Pages help users find the best sources for information across the entire web, including business listing details, reviews, photos, nearby public transit, and more. We have Place Pages for a very broad range of "places", whether a business, a park, a point of interest, a transit stop, or even an entire city.
How does this new name affect the typical Google user’s experience?
Google users browsing search and Google Maps will not notice any changes to their user experience. “Google Places” is currently only seen when business owners attempt to claim their business listing at google.com/places.
How does the switch to Google Places affect users of Local Business Center?
All Local Business Center users will now see “Google Places” as the new name for Local Business Center when they visit. Any bookmarks or URLs they’ve used in the past will continue to work.
Will the previous URLs for the Local Business Center still work or redirect?
Yes, old links will still work and access user accounts will remain unchanged.
Is this change happening globally or just in the US?
Google Places (or a translation of the term) will be the new name globally. Other features vary on a country-by-country basis. For example, we're adding the Dashboard feature to several new countries today.
Is there a fee to use Google Places, the dashboard, or any of the features?
There is no charge for a business owner to use Google Places or any of its features. Business owners in select cities do have the option of using Tags to draw more attention to their listing for a flat rate of $25/month. You can read more about Tags here.
How does Google Places differ from a Place Page?
Google Places offers business owners the ability to verify and extend their business information to include things such as hours of operation, photos, videos, coupons and products offered, to communicate with customers, and to get insights that help them make smart business decisions. A Place Page is the way that consumers see and interact with this information. Place Pages are accessed by clicking the "more info" button when looking at business listings on Google Maps or Google.com. Business owners can use Google Places, available at www.google.com/places, to manage information contained on their public Place Page.
Does using Google Places or Tags improve your position in search results?
Using Google Places does not automatically guarantee you a higher placement in search results, but by using Google Places you are able to add a wide variety of rich information to your listing that can help improve its performance and help it be matched to the most relevant queries. We have published tips for creating a great listing, which you can find here. Similarly, Tags does not change your placement in search results but will highlight an aspect of your business listing when it does appear as a search result.
What is a QR code?
A QR code is a 2-dimensional barcode that can direct you to a URL. With our Favorite Places stickers and our new QR code generator (found on the Google Places dashboard), you can have customers, and potential customers, instantly learn more about you business, by visiting a mobile version of your Place Page on any supported phone. To be able to scan the QR codes, you may need to download a special application for your phone, such as Barcode Scanner or QuickMark.
How can I find more information about business photo shoots?
You can find a detailed FAQ on our site at http://maps.google.com/businessphotos (live at 9pm).
What is the Dashboard?
The dashboard is a feature of Google Places that allows business owners to view information about the way users interact with their listing in Google Maps and Google Search. It includes the following metrics:
•Impressions: The number of times the business listing appeared as a search result on Google.com search or Google Maps search in a given period.
•Actions: How many times users interacted with the listing; for example, the number of times users clicked through to the business' website or requested driving directions to the business.
•Top search queries: Which queries led users to the business listing; for example, whether more customers are finding the listing for a cafe by searching for "tea" or "coffee."
•Where driving directions come from: Lists and maps of the zip codes users are coming from when they request directions to a listing.