Hendersonville Standard

Hendersonville Standard - Visit Website - Industry - Media

Organization Description: 

The Hendersonville Standard began publication in 2008, as a once a week community newspaper serving Hendersonville, Tennessee. Hendersonville is a city in Sumner County, Tennessee, on Old Hickory Lake. The population was 40,620 in the 2000 census. Hendersonville was settled around 1784 by Daniel Smith when he began work on Rock Castle. In 1790, William Henderson, for whom the area was named, settled in. With the completion of the Old Hickory Dam in 1954, the city of Hendersonville started to grow into the most populous city of Sumner County and also one of the most populous suburbs of Nashville, along with Franklin and Murfreesboro. The city now contains around 0.7% of the population of Tennessee.

Development Notes: 

Main Street Media requested their 4th online newspaper based on their website designs and standards.  The design of the website focuses on the home page look - with design focus on the papers brand, the key areas of the papers (news, sports, obits, opinions, and classifieds), and a prominent choice of advertising including Google ads being offered on standard pages. The home page focused on offering three (3) key stories with images to be run with quick story links on the right hand side. The content management system (JOOMLA) that BeareWare designs with was a dream match up for the newspaper - allowing for easy defining of categories and sections. BeareWare used Paypal Shop as the payment gateway for the website with newspaper subscription and the classifieds system.

Additional features include:

  • Custom Graphic Web Design - Design meeting & custom design layouts.
  • Content Management System (Joomla!) - allowing direct client management.
  • Advertising Module offering three formats.
  • Online subcription (to paper) and online classifieds.
  • Paypal Payment Gateway Setup.
  • Web Support Plus (BeareWare) - Advanced Support plan.